Today we have reached an era of food consumption which is defined by its individuality, and its efficiency. With this comes an unrelenting pace of change.

 

The shared meal, that most holy of ideals now lies profane, sacrificed upon an altar of egoistic efficiency. The coming together of people for body and blood of christ once a feast is now a farce, packaged by a secular company. Where once the tribe gathered, forming the us and splitting apart the them, there is now only the Randian hero stoically eating alone.

 

The efficient individual is the defining character of our age. Food has come to a point where no longer do you have to harvest food, food in a moment can be at your door. What does this mean for our identities and our communities. The historic base of human society and cooperation centres on food. We join together to survive, to harvest food and then to eat it. To live was to cooperate. Now our food production has seemingly severed this tether. We no longer see how our food is made, the time taken for it to reach our hands, instead, we feel, free.

The promotion of a reckless freedom that ignores the scale of production needed in order for to consume is dangerous. The brightness of individuality blinds us from seeing that it takes a community to create food. The hidden cost here is the exploitation of peoples and the planet. We are so alienated we have forgotten the root of food itself, the community.